AU MA Social Media

A class blog about social media.

Want Free Ice Cream? Tweet Ben & Jerry’s your location!

Posted by My Freshman Year of Life on June 13, 2013

Ben & Jerry’s kicked-off their free summer scoop tour in Miami, FL about two months ago and have finally reached the Washington DC area. What great way to spend your summer evenings, with “free” ice cream scoops from Ben & Jerry’s? The truck will visit 11 cities and spend about a month in each area! The truck will feature some of the finest Greek Frozen Yogurt flavors including: Liz Lemon, Raspberry Fudge Chunk and Banana Peanut Butter.  Twitter savvy fans looking to get a free scoop, can simply tweet @BenJerrysTruck with their location and the truck will come directly their way. I think it is very interesting that they are using social media to get in touch with their audience. Basically, it’s saying if you’re not on Twitter you’re missing out on the action!


Hey class! Why don’t we give it a try for Monday’s class!??? Did I mention that it’s FREE!?


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